USŁUGI BANKOWOŚCI ELEKTRONICZNEJ W OPINII KLIENTÓW BANKÓW SPÓŁDZIELCZYCH

Abstrakt

Key words: cooperative banks, customers, cooperative banking, banking services
Summary
Electronic banking contributed to changes in the form and scope of rendered banking
services. This is not only an alternative possibility of offering this type of service
but also the very necessity which arises from the realities of competition. This
substrates of both marketing /customers are awaiting such services/ as well as economic
bank not employingeconomic channels would be in a worse cost situation
than the cost competition. The aim of this paper is to present the opinion of cooperative
banks' customers on electronic banking services.